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Learning Outcomes

Learners are introduced to the week's learning outcomes.
This week you will learn:

  • why social listening is important
  • how to embrace the opportunities that social listening creates
  • how to determine what you want to achieve from your social learning activity
  • each component part of developing your social listening strategy
  • to create a social listening strategy for your brand
  • some of the tools available for social listening, and which are the right tools for you.
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Understanding Social Media Strategy

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FutureLearn - Learning For Life

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