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Celebrate your success

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You have completed your second week, well done!. You learned about:

  • What customer relationship management (CRM) is.
  • How you can identify different types of customers and their needs.
  • How you can deliver an effective CRM programme for your business.

Join the discussion

In the comments, share your reflections of the week. What was most useful or interesting to you?

Use the discussion section below and let us know your thoughts. Once you’re happy with your contribution, click the “Mark as Complete” button to check the Step off, then you can move to the next step.

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Introduction to Marketing: Understanding your Customers

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FutureLearn - Learning For Life

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