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What are you learning this week?

This video explains why so many people want to turn their passion into a career and how this course will help the learner achieve their objectives.
Hi, there. I’m Lauren Armes. I’m the founder of Welltodo, and will be leading you through this expert track. Over the last 6 years, I’ve taken my own keen interest in the burgeoning wellness industry and have made it my mission to help people just like you fully realise the exciting and fulfilling career opportunities that exist in this rapidly evolving space. Wellness, as you’ll soon learn, is an ever-evolving landscape covering all manner of goods and services as they pertain to health, fitness, mental well-being, nutrition, alternative therapies, and so on, plus some of the less obvious angles, like travel and technology.
According to the Global Wellness Institute, the wellness industry in 2020 was worth an estimated $4.5 trillion, and is ripe with opportunities from both a career and an entrepreneurial standpoint. Welltodo is a company I founded, with the mission to help people to build fulfilling careers and businesses in the wellness space, which we do through online content reports, digital events, a jobs board, and more. I also have the pleasure of coaching some of the wellness industry’s leading experts, helping them with strategies to expand their reach and impact. So you might be acutely aware of just how rapidly the wellness industry has grown in recent years, or you might be discovering this phenomenon for the first time as you move through the course.
Either way, your mind will expand as you see just how much wellness has impacted and shaped our lives in terms of how we work, live, travel, shop, rest, and play. If you’re here, it’s probably because you have an inherent interest in, or a passion for, wellness. And that interest or passion may have already shaped or influenced your career path so far, or you may be wondering how you turn it into a profession. We’re going to explore this in great depth over the coming weeks. So stay tuned if you’re here to explore the vast number of opportunities that exist for you in wellness.
This week, to kick things off, we’ll be helping you to get to grips with what the modern concept of wellness really means, including how it’s evolved over the past couple of decades to become the thriving multitrillion dollar industry that we see today. We’ll explore the major categories that fall under the umbrella of wellness, as well as highlighting some of the leading people and businesses, not only operating within each category, but influencing their future trajectory, from fitness and nutrition to mental well-being and wellness tourism. We’ll help you map out the wellness landscape even further by examining the multitude of subcategories that have, and continue to, emerge underneath these high growth categories.
Think digital fitness, virtual therapy, healthy meal deliveries, and so much more. We’ll also explore the role innovation is playing in creating these new subcategories. And finally, to help you gain even more clarity on what’s driving this dynamic marketplace, we’ll also dive into the consumer values and behaviours influencing the way individuals and organisations are doing business and what this means for the future. We hope that this will enable you to build a deeper understanding of the wellness industry and the opportunities that exist. So let’s go ahead and dive in.

In this first part of the course, you’ll meet Lauren Armes, founder of Welltodo. She’ll explain why wellness has become so valuable, why so many people are exploring a career in wellness, and what to expect over the coming weeks.

Please note that this course is not actively facilitated by the educator. Please introduce yourself in the Comments section below, as this will help you to become more familiar with one another, making it easier to engage around the course content later on.

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Your Future in the Wellness Industry

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