Skip main navigation

Learning Outcomes

Learners are introduced to the learning outcomes for the week.

This week you will learn:

  • how to set up an influencer campaign
  • how to discover the benefits you can expect to see from influencer marketing
  • how to select the right influencer for your brand or organisation
  • how to build a working relationship with an influencer
  • the risks and protective steps for your brand or organisation, when working with influencers.
This article is from the free online

Running a Social Media Campaign: Customers, Influencer Engagement, Analytics

Created by
FutureLearn - Learning For Life

Our purpose is to transform access to education.

We offer a diverse selection of courses from leading universities and cultural institutions from around the world. These are delivered one step at a time, and are accessible on mobile, tablet and desktop, so you can fit learning around your life.

We believe learning should be an enjoyable, social experience, so our courses offer the opportunity to discuss what you’re learning with others as you go, helping you make fresh discoveries and form new ideas.
You can unlock new opportunities with unlimited access to hundreds of online short courses for a year by subscribing to our Unlimited package. Build your knowledge with top universities and organisations.

Learn more about how FutureLearn is transforming access to education