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What is a brand?

The definition of a brand The Oxford Dictionary defines the noun “BRAND” as: “a particular type or kind of something, a type of product, service, etc. made or offered by …

What are demographics and psychographics?

Why would a business course want to talk about your identity and style? Bad news first. Because the math is against you. Amazon alone reportedly retails over 12 million items …

El Charro Negro

The new collection is based on the Yeehaw black aesthetic, which was inspired by a trip to Mexico. Falling in love with the Charro culture. This is a sequel to …

Welcome to Art Comes First

This is a business course about YOU. It does not matter what product or service you have in mind or are already working on, the competition is already overwhelming. Globalization …

Introductory Video: Shaka talks ACF

In a few words, Shaka Maidoh introduces Art Comes First with a brief discussion of the Charro Negro collection This is an additional video, hosted on YouTube.