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Salience, audience design and accommodation
Watch Emeritus Professor Paul Kerswill explain more about 'salience', 'audience design' and 'accommodation'.
‘Salience’, ‘audience design’ and ‘accommodation’ are commonly explored in sociolinguistic research.
Watch Professor Paul Kerswill explain more in this short video. Is there anything which particularly strikes you in what he says?
When you’re ready, share your opinions in the discussion below!
This article is from the online course:
An Introduction to Sociolinguistics: Accents, Attitudes and Identity
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This article is from the free online
An Introduction to Sociolinguistics: Accents, Attitudes and Identity
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