Perhaps the most obvious way to benefit from social media analysis is to use it to study the way that individuals and communities behave. It should also make us think …
In the following five Steps, we look at how researchers have used network analytics in their work, to build models of how communities behave, explore social theories such as Homophily, …
Watch this short video that introduces the idea of network analytics, and contains an activity to calculate the most powerful individual in a small social network using one of a …
Essential knowledge: The Local Clustering Co-efficient tells us how connected the network is around a particular node. The clustering co-efficient is a fraction, representing the number of connections that exist …
Essential knowledge: The degree of a node is the number of connections that it has to other nodes in the network. In a social network if you have 100 friends …
Essential knowledge: A Scale Free Network is one in which the distribution of links to nodes follows a power law. The power law means that the vast majority of nodes …
Essential knowledge: Networks are said to have a Small World property if any two nodes are connected by a short number of hops, typically less than six. This means it …
Thinking about social media interactions as a network helps us to compare and analyse them. It can tell us about the role that individuals take within the network, explain how …
Networks are all around us, but have you considered what makes a network, and what shapes and properties they may have? Understanding networks in an abstract way (as nodes and …
In this short video, you meet leading Web scientists Professor Dame Wendy Hall and Professor Sir Nigel Shadbolt who discuss the relevance of the study of networks to Web Science. …
At their heart social media sites and applications are about networks. In this step we will look at the arguments for an increased role of networks in our understanding of …
This course is itself a social network. What do you think the benefits of using social media tools to support your learning on this course might be? Try putting your …
As social media in various forms have been with us for 10 years or so now, we can start to see interesting patterns not just in what tools are currently …