Exploring investment priority
- Mostly “improving decision making” is indicative of the early stages of exploring data value and a good place to start as it helps you identify what data you have, what data you need and how much you trust that data to make decisions.
- Mostly “Improving operations” is indicative of manufacturing or process intense industries. This is also a good place to start as it forces you to identify what success looks like and what needs to be tracked.
- Mostly “monetisation of data” is indicative of data-heavy companies, often startups, whose “reason for being” is to drive monetary value from the data they have.
Introduction to Data for Business Leaders
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