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Chapter Case Study: Debbie Wosskow on 'Goals'

Supercharge your career. Chapter Case Study. Watch Debbie Wosskow, AllBright co-founder, share her relationship with goal setting.

Watch, our AllBright co-founder, Debbie Wosskow, speak about her relationship with ‘goals’.

“When I try to look back over my career and why I’ve got to where I’ve got today, I think it’s primarily about setting myself very clear goals. I’ll let you into a secret about what I do. Every year on New Year’s Eve, I write down my goals for the year to come and they’re split into different areas. This makes me sound a bit nutty, but bear with me a second. Personal life, family life, work life, objectives, and they’re in a book, which goes back 20 years and that’s a really important part of me and tracing the history of me and how I’ve got there. Now, I don’t hit my targets every year. I do give myself a half year review, but I firmly believe that what gets written gets done and not every year is a great year. 2020 has been incredibly challenging for all of us, but it’s a really important part of mindset, of objectivity, of focus and of determination to be able to refer, in my case, to a written record. So I say, write down your goals, reveal yourself, keep yourself honest.”

At AllBright we truly believe that you have to see it to believe it. Which is why we have created these mid course chapter case studies for you to hear from women who have already supercharged their careers.

These stories are here to inspire and ground the chapter with tales of success from incredibly brave business women who have dared to dream and in the process have used their ‘values’ to bring integrity into their career choices.

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