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The importance of fresh content

Google’s influence Google’s job is to serve up the best search results for people who are looking for information. Google wants the content that it serves up to be fresh …

How To Determine Keyword Difficulty

Understanding how difficult it is to rank for a keyword is an essential part in determining how long it will take for you to rank on page 1. The more …

How To Find Additional Keywords To Target

When carrying out keyword research, try to focus on keywords that have a high buyer intent behind them. Keywords with high buyer intent are typically the ones which will generate …

What Is A Keyword?

What Is A Keyword? A keyword is simply a search phrase. So, anything you search for in Google is its own keyword. Let’s imagine that I go to Google and …