Personal Trainer's Toolkit: Building a Fitness Community, Client Retention for Trainers

309 enrolled on this course

2 weeks
4 hours per week
Accreditation available
Digital certificate when eligible

Find out more about how to join this course

The CPD Certification Service was established in 1996 and is the leading independent CPD accreditation institution operating across industry sectors to complement the CPD policies of professional and academic bodies. Find out more.

Build an online fitness community with engaging content for client retention

This online Short Course designed by CQUniversity, outlines how fitness professionals can develop retention strategies to maintain existing clients, keep programs and business fresh, value-add to existing clients, develop client-trainer trust, and develop additional revenue through other services.

Feedback and client follow up opportunities are outlined with a range of activities explained to engage and inspire client-trainer relationships.

By the end of this course you will be able to:

Understand the basics of the client connection, follow up and organic marketing to build relationships in a fitness community
Implement day to day activities that will ensure clients check in with the fitness business on a daily basis, whether they are physically in your classes or not
Establish systematic procedures to reduce workload and also a sense of community for members and clients
Identify the type of fitness community, philosophies you want clients to adopt and embrace
Identify simple strategies that fitness professionals can adopt for follow up and feedback

Syllabus

Week 1
Creating Fans, Not Just Customers
- Welcome to the Course
  Meet our team and introduce yourself before we delve deeper into the online world of fitness.
- Social Media Communities
  Learn about the power of social media and client retention.
- Check Your Understanding
  Week one check-in
Week 2
Use Social Media to Engage Your Clients
- Government Initiatives and Health Promotion Through Social Strategies
  This activity looks at the...
- Develop Engaging Material for Social Media
  Using available online programs to effectively design material for social media.
- Check Your Understanding
  Week two check-in! And its the last course!
- Wrap up
  This test is to check your understanding of the topics covered in this short course.

Who is this accredited by?

Fitness Australia:

This course is accredited by Fitness Australia, a global leader in best practice for fitness professionals.

The CPD Certification Service:

When would you like to start?

Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.

Available now

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

Describe the basics of the client connection, follow up and organic marketing to build relationships in a fitness community/
Design day to day activities that will ensure clients check in with the fitness business on a daily basis, whether they are physically in your classes or not.
Create systematic procedures to reduce workload and also a sense of community for members and clients.
Identify the type of fitness community, philosophies you want clients to adopt and embrace.
Identify simple strategies that fitness professionals can adopt for follow up and feedback.

Who is the course for?

Fitness professionals and business owners looking to support client retention.

If you want to explore this subject further, you may be interested in these courses from the same provider. They feature related subjects and share the same overall learning outcomes. Access them here:

Who will you learn with?

Sonya Barber

As a career health and fitness advocate and educator, I want to share the Personal Trainer Toolkit for fitness businesses from start up to existing, and looking to grow your fitness community.

Ashlee Battersby

I have been running my own personal training business for 13 years. Experience in personal training, group training, outdoor training, group exercise and management. I now love teaching Fitness at CQU

Deb Friel

I'm an academic leading a team of learning designers involving multiple disciplines at CQUniversity in Australia. My discipline backgrounds include nursing, management, and fitness.

Who developed the course?

Central Queensland University

CQUniversity is Australia’s leading regional university.

Our courses are designed alongside industry and many include hands-on, practical learning experiences and project-based learning. Our commitment to making real-world knowledge and skills accessible to all has seen us being awarded global recognition. We are ranked among the top 2% of Universities in the world.

Established
1992
Location
Rockhampton, Australia
World ranking
Top 500Source: QS World University Rankings 2020


Ways to learn	Buy this course	Subscribe & save	Limited access
Choose the best way to learn for you!	$109/one-off payment	$349.99 for one year Automatically renews	Free
	Fulfill your current learning need	Develop skills to further your career	Sample the course materials
Access to this course	tick	tick	Access expires 11 May 2024
Access to 1,000+ courses	cross	tick	cross
Learn at your own pace	tick	tick	cross
Discuss your learning in comments	tick	tick	tick
Tests to check your learning	tick	tick	cross
Certificate when you're eligible	Printed and digital	Digital only	cross
	Continue & Upgrade
		Cancel for free anytime

Ways to learn

Choose the best way to learn for you!

Subscribe & save

$349.99 for one year

Automatically renews

Develop skills to further your career

Access to this course
Access to 1,000+ courses
Learn at your own pace
Discuss your learning in comments
Tests to boost your learning
Digital certificate when you're eligible

Cancel for free anytime

Buy this course

$109/one-off payment

Fulfill your current learning need

Access to this course
Learn at your own pace
Discuss your learning in comments
Tests to boost your learning
Printed and digital certificate when you’re eligible

Continue & Upgrade

Limited access

Free

Sample the course materials

Access expires 11 May 2024

Find out more about certificates, Unlimited or buying a course (Upgrades)

Learning on FutureLearn

Your learning, your rules

Courses are split into weeks, activities, and steps to help you keep track of your learning
Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

Experience the power of social learning, and get inspired by an international network of learners
Share ideas with your peers and course educators on every step of the course
Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

As you work through the course, use notifications and the Progress page to guide your learning
Whenever you’re ready, mark each step as complete, you’re in control
Complete 90% of course steps and all of the assessments to earn your certificate

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