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How to become a brand strategist

How do you get a job as a brand strategist? Here’s some practical advice from the former Wolff Olins strategist Camilla Grey. Among other things, Camilla says: don’t apply for jobs, and do go to parties.

Is this a path you’d like to follow? If so, how would you start?

Are you already working in branding? If so, what would your advice be?

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This article is from the free online course:

The Secret Power of Brands

UEA (University of East Anglia)

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