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Beyond Pic Nic Pak
Is Pic Nic Pak any different from other businesses on the high street?
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Is Pic Nic Pak any different from other businesses on the high street?
Let us explore some of the changes and benefits at Pic Nic Pak and generalise them into a broader business context:
Automate
| Pic Nic Pak Benefits | Benefits for any business |
|---|---|
| Handheld order-taking devices suggest up-selling opportunities | Increased up-selling and bundling of products to customers |
| No hand written, scribbled orders | Prevent errors in transactions |
| No running paper between restaurant floor and kitchen | Eliminate inefficient paper-based process |
| Waiters do not have to remember to make recommendations to customers | Ease of employee training |
| Reduce the number of waiters required | Reduce frontline workforce and cost savings |
| Prompt order taking and attending to customers | Better customer service |
Informate
| Pic Nic Pak Benefits | Benefits for any business |
|---|---|
| Analysing order details helps determine emerging food trends and helps with designing the menu | Product innovation |
| Analysing transactional information to predict busy times and manage staffing/roster accordingly | Efficient staffing and scheduling |
| Analysing order information to help predict required inventory levels and avoid wastage | Predictive inventory control |
| Analysing sales by waiters leads to identification of best frontline staff working at the restaurant. | Employee performance monitoring |
The Pic Nik Pak cafe had a kitchen, a bar and a seating area as distinct functional subsections. With a larger business with multiple departments and complex business processes the benefits of automate and informate will multiply.
Your task
Based on the process of automate and informate outlined above, pick a different kind of business such as a retail shop, travel agency, etc and think about the benefits of automating and informating would bring to that business. Share your comments with your peers.
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Competitive Advantage: Using Information to Build Business Success
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Competitive Advantage: Using Information to Build Business Success
