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Looking at your destination holistically

Considering the overall destination can help your business. Listen to Lyndsey from x explain why the whole visitor experience is important.

Listen to Lyndsey talk about visitor experience starting before the visitor arrives (pre-) and then when there (during) and looking beyond individual attractions and experiences to helping to improve the overall destination experience for the visitor.

Thinking beyond your own specific tourism organisation and its experience for the visitor, what are the key elements of the wider visitor experience for your own destination (whether city/town or region).

  • What aspects work well and what aspects do not/detract from the overall experience?
  • How might working together in a data informed manner improve the holistic visitor experience in your destination?
  • As well as working within the tourism sector, what other separate or related sectors could be involved?

Use the comments section to share your ideas

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Understanding Data in the Tourism Industry

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FutureLearn - Learning For Life

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