Tamara Carleton on strategic foresight

In this video, Alex interviews Tamara Carleton, CEO of the Innovation Leadership Board, on strategic foresight. Dr. Carleton introduces a tool called context maps where the user draws in eight dimensions to provide context and understand the big picture of what you’re trying to do. This concept can be applied to your team, to the customer, or to any participant in the business model. On your own whiteboard or blank piece of paper, construct a context map to help you focus on a product idea.