Watch Alex Cowan talk about using a fake features test as a tool and how to concierge features.
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In this video, Alex discusses different ways to reach an idea that is good enough to start moving forward, including fake features and concierge features. He stresses that these steps are a lot of work, but important for understanding your product really well. Think about Alex’s example in Enable Quiz of adding a nonfunctioning feature to the product see who is interested. What could that tell you about the feature and those who are using it?