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Unique Competitive Advantage Explained

What makes you unstoppable in the marketplace? That’s the very thing that your unique competitive advantage answers. Crafting your unique competitive advantage gives customers a reason to buy from you, …

Unique Competitive Advantage – Company Examples

Here are some great examples of companies that you will know and their unique competitive advantages. Included is an analysis of the unique competitive advantages of brands like Nordstrom, Amazon, …

Determining Your Strengths

The first step in the process of building your competitive matrix is determining your strengths. We will show you how to pick the optimal strengths for your business so you …

The Competitive Binder

The competitive binder is one of the best tools you can use to keep up to date on every move your competitor makes. We will walk you through a sample …

Indirect Competition

Most entrepreneurs completely forget to uncover their indirect competitors but we will make sure you know exactly how to identify these important competitors.

What it means to define and segment competition

You want competition. Why? Having competition not only validates the market you’re in but is an indicator of an established market—which is a risk-reducer from an investor’s point of view. …