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This content is taken from the RMIT University's online course, Online Business: Customer Profiling for Success. Join the course to learn more.
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What's next?

What’s next?

You now understand the elements within profiling and segmenting your customers or consumers, but how do you actually build a robust customer or consumer profile?

Next week you will be provided with the background to elements of market research and be exposed to the tools you can use to profile your customer or consumer.

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This article is from the free online course:

Online Business: Customer Profiling for Success

RMIT University