Evaluating the broader strategic context
- Political: immediate political reactions and possible future legislation
- Economic: costs as a direct result of decisions made both during the incident and in the aftermath
- Societal: changes in social attitudes both internally and publicly
- Technological: technologies that could affect the progression of an incident
- Legal: whether the response was within the law
- Environmental: environmental impact of an incident
Applying a PESTLE analysis to a real life situationLet’s see if we can begin to apply this to a real life example:In March 2011, Simon Burgess from Hampshire drowned in a boating pond after apparently suffering an epileptic fit. Although he was lying in shallow water, an initial attempt to rescue him was apparently blocked by the fire officer on the grounds that it was unsafe for the level of training and equipment that his crews had at the time and that a specialist water rescue crew was on its way. Burgess’ body was eventually recovered by the specialist crews, apparently some 30 minutes after he went into the water.
If required, an alternative article on the incident can be found reported by the BBC here.
Your taskRead the article from the Mail Online, Charity shop worker drowned in lake just 3ft deep after firemen refused to wade in due to health and safety rules, which reports on the response to the incident and resulting inquest.With regards to the PESTLE considerations highlighted above, think about how such an incident would be viewed in your locality.Would the emergency response described have been acceptable? What would have been the reaction of the media or other institutions?
Emergency Management: Risk, Incidents and Leadership
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