When 18-year-old Tommy Hilfiger opened his first clothing store in upstate New York in 1969, he called it People’s Place.
Inspired by the cultural revolution of the 1960s, it was a place for people from all walks of life to come together to enjoy art, music, fashion and pop culture. A place that fostered the exchange of ideas, encouraged authentic self-expression and challenged social norms.
Five decades later, Tommy’s namesake label is one of the best-known in the world. Globally renowned for its celebration of the modern American spirit, the Tommy Hilfiger brand continues to champion the principles of collaboration and inclusivity that inspired the original People’s Place some 50 years ago.